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The vast majority of Town Center opened in May 2016. This area most resembles a typical Florida Outlet Mall, but among retail establishments such as Under Armour, Tommy Bahama, and Vera Bradley are mixed with new dining venues including the Disney-owned D-Luxe Burger and the popular Sprinkles Bakery (with its famous “cupcake ATM”). Anchoring this area is
the Planet Hollywood Observatory restaurant; this version of the celebrity-backed chain re-opened from extensive renovations in 2017. Wolfgang Puck Bar & Grill opened in 2018.
Dining
- Amorette's Patisserie (Quick Service)
- Chicken Guy! (Quick Service)
- Coca-Cola Store Rooftop Beverage Bar (Bar or Lounge)
- D-Luxe Burger (Quick Service)
- D-Luxe Burger Beverage Cart (Food Stand or Cart)
- Frontera Cocina (Table Service)
- Planet Hollywood (Table Service)
- Sprinkles (Quick Service)
- Stargazers Bar (Bar or Lounge)
- The Basket at Wine Bar George (Quick Service)
- The Daily Poutine (Quick Service)
- The Polite Pig (Quick Service)
- Wolfgang Puck Bar & Grill (Table Service)
- YeSake Kiosk (Food Stand or Cart)